Life tastes better
with McVitie's


McVitie’s is Great-Britain’s favorite cookie brand and was founded 130 years ago. It is sold in over 100 countries worldwide… about time this cookie jar favorite landed in the Netherlands. And to do so we developed the introduction campaign.

Here are some words to live by: life tastes better with McVitie’s… way better. Not only because of its crispy oh so delicious cookie and silky smooth chocolate coating. But mostly because of its ultimate after effect. Curious what this is? Have a look yourself...

Watch the first commercial below or check out the whole campaign here!